Aleyx Ward

Booking Aleyx means giving your team something that shifts how they communicate, show up, and build relationships in the market.

• Research-backed, commercially focused. RAWthority is grounded in the data: 48% of B2B decision-makers have awarded business because of thought leadership, and trusted companies are 2.5x more likely to be used most often. Aleyx connects this evidence to practical action your team can take immediately.
• They’ll leave with real output. A personal positioning statement, three turning-point stories for profiles and pitches, an optimised LinkedIn presence, and a 60–90 day content plan. Not inspiration – assets.
• Built for professionals who don’t want to be “content creators.” Most senior professionals know visibility matters but don’t know where to start, or they’re worried about getting it wrong. Aleyx meets them where they are and shows them how to share expertise without oversharing or appearing self-promotional.
• Interactive and high-energy. Live LinkedIn builds on screen, group story extraction exercises, real-time polling, and a podcast opportunity for the best story in the room. No passive slide decks.
• Aligned to brand and compliance. Aleyx works within your firm’s guidelines and guardrails, so everything produced in the session is on-brand and risk-appropriate.
• Easy to work with and all in. Organisers say Aleyx is responsive, flexible, and committed to making their event land.

Your people will walk away clearer on their story, more confident in how they show up, and equipped with a plan to build the kind of visibility that wins work.

• 1 x wireless lapel microphone (preferred) or handheld microphone
• PA system appropriate for audience size
• Projector and screen with HDMI connection
• Small table or lectern for laptop and materials
• Access to power at presentation area
• Whiteboard or flipchart with markers (if applicable)
• Access to the room 30–45 minutes prior to session start for setup and tech check
• Seating arranged to suit workshop format (e.g., theatre, classroom, or cabaret style as agreed)

• Welcome & introduction
• Keynote presentation on Workshop Topic
• Interactive activity / group discussion
• Practical tools & strategies segment
• Q&A session
• Closing summary & key takeaways

1. WORKSHOP: RAWthority – Turning Real Experience into Visible Authority

Theme: Executive visibility, personal brand, LinkedIn strategy, thought leadership
Perfect for: Professional services firms, leadership teams, partner groups, senior professionals, graduate intake programs

A half-day, in-person workshop for firms that want their people to be more visible, more trusted, and more commercially effective in the market. RAWthority gives professionals a structured way to translate what they already know and have done into authority that wins work – without sounding like a personal brand influencer.

What they’ll learn:
• How to identify priority audiences and what those audiences actually care about
• How to extract credibility from real client and leadership experience
• How to shape three turning-point stories for profiles, pitches, and content
• How to optimise their LinkedIn presence within brand and compliance guidelines
• How to build a practical content plan for the next 60–90 days

Tangible outcomes:
• A personal positioning statement aligned to the firm’s brand
• Three structured stories ready for LinkedIn, pitches, and presentations
• An optimised LinkedIn profile (built live in the session)
• A 60–90 day content map for posts, talks, or articles
• One week of post-workshop support for questions and refinement

Measurement:
Visibility and engagement are benchmarked before and after the workshop. If the agreed level of post-workshop activity is completed and there’s no meaningful lift in visibility and engagement, the workshop fee is refunded.

2. KEYNOTE: Storyboarding Reality in an AI-Driven World

Theme: AI, storytelling, leadership, personal brand
Perfect for: Corporate conferences, innovation events, leadership summits, marketing teams

The average Australian spends 44 hours a week consuming other people’s stories. In a world where AI can generate infinite content, what truly sets people, products, and brands apart is judgment: knowing which stories to tell, to whom, and why. This keynote introduces RAWthority as a framework for storyboarding your life and work to uncover what actually makes you distinctive – then shows how AI can amplify those stories without flattening the personality that makes them resonate.

What they’ll learn:
• Why lived experience and “weirdness” are your most underused strategic assets
• How to storyboard real moments, patterns, and values into a clear personal narrative
• How to use AI as an amplifier – not a replacement – for authentic communication

Tangible outcomes:
• A reframe of personal brand as strategic advantage, not self-promotion
• A practical approach to owning the narrative before AI fills in the details
• Greater clarity on what makes them (and their team) distinctive in the market

Aleyx holds all relevant insurances and documentation as required. Certificates available upon request.